NBDdirichlet
NBD-Dirichlet Model of Consumer Buying Behavior for Marketing Research
The Dirichlet (aka NBD-Dirichlet) model describes the purchase incidence and brand choice of consumer products. We estimate the model and summarize various theoretical quantities of interest to marketing researchers. Also provides functions for making tables that compare observed and theoretical statistics.
Versions across snapshots
| Version | Repository | File | Size |
|---|---|---|---|
1.4 |
rolling linux/jammy R-4.5 | NBDdirichlet_1.4.tar.gz |
210.3 KiB |
1.4 |
rolling linux/noble R-4.5 | NBDdirichlet_1.4.tar.gz |
210.3 KiB |
1.4 |
rolling source/ R- | NBDdirichlet_1.4.tar.gz |
254.7 KiB |
1.4 |
latest linux/jammy R-4.5 | NBDdirichlet_1.4.tar.gz |
210.3 KiB |
1.4 |
latest linux/noble R-4.5 | NBDdirichlet_1.4.tar.gz |
210.3 KiB |
1.4 |
latest source/ R- | NBDdirichlet_1.4.tar.gz |
254.7 KiB |
1.4 |
2026-04-26 source/ R- | NBDdirichlet_1.4.tar.gz |
254.7 KiB |
1.4 |
2026-04-23 source/ R- | NBDdirichlet_1.4.tar.gz |
254.7 KiB |
1.4 |
2026-04-09 windows/windows R-4.5 | NBDdirichlet_1.4.zip |
214.6 KiB |
1.4 |
2025-04-20 source/ R- | NBDdirichlet_1.4.tar.gz |
254.7 KiB |